For most organizations, having an effective online presence is no longer a matter of preference—it’s a requirement in order to thrive in the digital world in which we live. Fortunately, when done right, it is not only a necessary cost of doing business but also a tremendous benefit to your organization. It will help you to thrive in the years to come. However, when a business spends resources in the wrong places and fails to execute on necessary fundamentals, the costs and liabilities of its online presence can outweigh the benefits. Signs of an ineffective online presence include low quality content, inconsistent information and branding, limited exposure on popular search engines, and negative customer feedback and reviews.
Infuseo believes in doing things the right way. If you haven’t done the fundementals of Local SEO, then your overall SEO strategy is at risk. The right SEO can net you thousands of visitors and increased attention, the wrong moves can hide or bury your site deep in the search results where visibility is minimal. We provide superior results for less cost than doing it in house.
Infuseo Online Review software makes getting feedback, reviews and testimonials an easy process. By requesting feedback first, you have the ability to address negative feedback, and correct any processes or practices that lead to that negative review, before it is online. If it is positive feedback, an automated response prompts them to make their opinion about your company public on one of the preferred review platforms on the web.
Pay Per Click
This is perhaps one of the fastest ways to expand your audience, and obtain leads. Some of the primary benefits of PPC advertising are that it provides instant exposure, it is highly targeted, it is trackable, and it accommodates budget flexibility. We employ our expertise and technology to determine the most effective use of your PPC advertising spend, and we ensure that your PPC advertising works in concert with your local SEO and On-Page Website SEO, resulting in an effective and cohesive local SEM campaign.